BUS 750 Strategic Marketing Managment
Identify and demonstrate a sophisticated understanding of the issues/problems. This criterion is linked to a Learning Outcome Analysis and Evaluation of Issues/Problems: Presents an insightful, thorough analysis and evaluation of issues/problems. Demonstrates a Conceptual Understanding: Provides a thorough, competent, and interpretive responses to all issues/problems, and shows a high level of conceptual understanding. This criterion is linked to a Learning Outcome Use of Citations to Course Readings and Additional Research/Literature: Effectively uses the literature and other resources to inform their work. Exceptional use of citations and extended referencing. This criterion is linked to a Learning Outcome Writing Mechanics and APA Formatting Guidelines: Demonstrate a high level of clarity, precision, and attention to detail. APA style is correct, and writing is free of grammar and spelling errors.